Kids Company
We have worked with Kids Company since 2008 specifically to develop a campaign to fund and raise awareness of complex research to understand the impact that abuse, neglect and trauma have on a child’s developing brain. We worked closely with the Association of the British Pharmaceutical Industry to co-host a neuroscientific symposium chaired by Baroness Susan Greenfield. The partnership between the pharmaceutical industry and Kids Company connected two previousy separated worlds and is more than symbolic. The ABPI is encouraging its members to interact on many levels including mentoring schemes and workshops.
In 2010 we launched Peace of Mind, which aims to raise £5 million by 2015.
